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The Role of Behavioral Economics in B2C Loyalty: How Customer Behavior Shapes Loyalty Programs

Behavioral Economics in B2C Loyalty

In the business world, creating loyal customers is essential for long-term success. But loyalty is not just about having good products or services; it’s about understanding why customers stick around and how you can keep them coming back. This is where Behavioral Economics in B2C Loyalty comes into play. By focusing on the psychological and […]

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